Print Copy
Packaging
Amidst the growing popularity of online grocery shopping, O&B at Home — Oliver & Bonacini Hospitality's own grocery delivery service — partnered with Voilà by Sobeys to bring O&B's chef-driven dining experiences to customers' doorsteps.
The brief: write tantalizing, mouthwatering descriptions for each dish, and proofread the ingredient labels in both English and French.
Parcheggio Bolognese Sauce
Voilà by Sobeys
Food packaging, Aug 2021
Front label copy:
Succulent veal, pork, beef and pancetta are slow-simmered in a rich, luscious San Marzano tomato sauce. Served over your pasta of choice (we recommend a ribbon-cut noodle!), this hearty Bolognese is the epitome of comfort food.
Posters, Postcards & Printables
From succinct, informational calls-to-action to sexy, more substantial prose, I am well-versed in drafting engaging, digestible and strategic copy for a wide variety of projects and brands.
Event venue package: "About Us" page
Malaparte
spring/summer 2018
Copy:
Watch the stars come out against the breathtaking cityscape backdrop at Malaparte. A spectacular event space on the 6th floor of TIFF Bell Lightbox, Malaparte sits in the heart of downtown Toronto’s Entertainment District. Featuring floor-to-ceiling windows, a stunning rooftop terrace and magnificent views of the city, this sophisticated King West venue offers both indoor and outdoor versatility. The outdoor amphitheatre is reminiscent of the roof of Villa Malaparte in Capri where Jean-Luc Godard shot Le Mépris, and the sophisticated textures of the indoor space exude shimmer and elegance, perfect for exclusive private events and star-studded soirées. Equipped with a dedicated kitchen to handle any need, O&B’s culinary team offers an endless selection of creative dishes that are sure to wow your guests.
Poster: Liberty Series beer promotion
Liberty Commons at Big Rock Brewery
Aug 2019
Copy:
NEW BEER LAUNCH!
September 5th · from 5pm
Want a first taste? On the first Thursday of the month, enjoy a pint of Big Rock's latest craft beer for just $5.
We're excited to announce our LVRA collaboration beer...
brewed by you, for you!
Brand slogan: "A Movable Feast"
Oliver & Bonacini Catering
Dec 2017
Tasked with reinvigorating O&B's off-site catering brand through a fresh, catchy slogan that showcased the company's passion for top-notch food and service, I pitched a catchphrase, inspired by Ernest Hemingway's 1964 memoir, that encompassed both the core of our brand and the sophistication with which we executive our services.
All-day menu: Trivia copy
Bannock
Oct 2018
The rebrand of this downtown Toronto eatery — specializing in comfort food favourites that have been popularized in Canada within the last few hundred years — granted the opportunity to inject a little pizzazz into the new menu design and really engage guests. We sprinkled the menu with a few fun factoids about some of the dishes, focusing on conciseness and easy readability within an already text-heavy piece.
